The Reinvention Project

You’ve built a career. What will you build next?

The Reinvention Project explores the decisions that change our work and our lives. Through personal stories and practical questions, Ingrid Reyes helps experienced professionals, founders, and leaders decide what to keep, what to leave, and what comes next.

A new essay every other week. Free, delivered to your inbox.

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Most Recent

Oct 17, 2026

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4 min read

Los Angeles

A famous silence, the fear that followed it, and the man at home who taught me to name my number in the first place.

Ingrid Reyes

Oct 3, 2026

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5 min read

The Chrysler Building

Season Two continues. I had already given my word to one agency when a man I had turned down twice called to say he was standing downstairs.

Ingrid Reyes

Travel

Sep 19, 2026

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5 min read

Zanzibar

Season Two starts here, with one real decision, told the way it happened. This decision came in the back of a Land Cruiser, on a dirt road, a few seconds before the Indian Ocean came into view.

Ingrid Reyes

Sep 5, 2026

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8 min read

Run the Reps

The reps that made you were rarely the ones you called to practice. The fifth and last move of the Reinvention Operating System, and the one that sends you back to the beginning.

Ingrid Reyes

Aug 22, 2026

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8 min read

Compound the Human

The fourth move of the Reinvention Operating System, taken apart on its own.

Ingrid Reyes

Aug 8, 2026

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7 min read

Choose to Create

The third move of the Reinvention Operating System, taken apart on its own.

Ingrid Reyes

Jul 25, 2026

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5 min read

Shed the Container

The second move of the Reinvention Operating System, taken apart on its own.

Ingrid Reyes

Jul 11, 2026

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5 min read

Sense the Shift

The first move of the Reinvention Operating System, taken apart on its own.

Ingrid Reyes

Jun 27, 2026

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4 min read

The Reinvention Operating System

A practical framework for building human advantage in an exponential world

Ingrid Reyes

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The Reinvention Project

Most Recent

Los Angeles

The Chrysler Building

Zanzibar

Run the Reps

Compound the Human

Choose to Create

Shed the Container

Sense the Shift

The Reinvention Operating System

Reinvention, delivered to your inbox.

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